Working Man's Race Car

Editor’s Note: Back in February we posted Part One of Dr. John O’Connor’s story about his latest race car, a 1995 Mustang GTS that will compete in NHRA Super Street. In this installment, Dr. John gives you an overview on getting sponsorship for a car—what to do, what not to do, and what a sponsor

Editor’s Note: Dr. John O’Connor, PhD is an expert in sports psychology with thirty-four years of experience. He has worked with a pro race teams in Australia and the United States, both of which won championships with his help. Dr. John is also a racer himself. Like most of us, he’s on a pretty tight