Ford Racing has announced that the 2014 season will be its last as sponsor of John Force—and all other professional drag racing teams. The company says it is ending its involvement with professional drag racing teams on the NHRA circuit and focusing more on the sportsman ranks. After rumors about the move surfaced, Ford Racing
Two drag racing legends revolutionized motorsports in 1970 when they worked out a deal with Mattel Inc. that made the toy-making giant’s new Hot Wheels brand the sport’s first corporate sponsor. Mattel put logos on dragsters and put real-life drivers into Hot Wheels television commercials. Mattel was the first non-automotive corporate sponsor in professional racing
Fourth of July = patriotism. But you already knew that. What you might not know is: Jeep also = patriotism. That’s according to a recent survey by MarketingCharts.com, a website that offers research on marketing and media trends. In the survey, 4,500 people across nine different U.S. regions were asked to evaluate 197 highly known brands for patriotic
The Chevrolet Corvette is not for everyone. But it is for us. In the pantheon of American sports cars, past and present, it is without equal. Certainly the Ford Thunderbird was a superior automobile in the early years of Corvette development. And high-end Mustangs can more than hold their own. The Viper? Outstanding. But not
Stop #6 of the Hot Rod Power Tour included a visit to Coker Tire world headquarters in Chattanooga, TN. Jeff Lee snapped a few pics while touring the Coker Tire museum, which includes an array of vintage cars, cycles, and autobilia. Check out the photos below and follow Jeff on Twitter at @JeffLee (twitter.com/JeffLee) to see more coverage and
Check it out. It’s the Man of Steel Power Wagon Ram pickup. We haven’t confirmed whether or not it flies. Chrysler and Warner Bros. created this one-of-a-kind rig as part of their cross-promotion efforts for the new Superman film which opens in theaters today. This unique truck is not for sale. Sadly. It’s going to be
[portfolio_slideshow id=19029] This Sunday (June 16) is Father’s Day, and we’d be remiss if we didn’t give a little shout out to one of the founding fathers of the American automobile: Henry Ford. On June 16, 1903, Ford and a group prospective stockholders met in Detroit, MI to create a new corporation called Ford Motor Company. Whether
NASCAR driver Jason Leffler died Wednesday night at Bridgeport Speedway in New Jersey due to injuries suffered in an accident during a dirt track sprint car race. He was 37. Affectionately called “LEFturn,” Leffler was reportedly running second in the event’s first heat race when he lost control on the high-banked dirt oval track and his
Summit Racing will also play host to several nationally recognized hot rods and race cars at its giant two-day Super Summit 2013 show on Friday, June 21 and Saturday, June 22. Summit Racing Equipment’s annual Super Summit car shows have signaled the opening of “car season” in Northeast Ohio for over 20 years. This year,
Chevrolet’s new 2014 SS—Chevy’s new rear-wheel drive performance sedan set to release in the fourth quarter—has been given a sticker price of $44,470. This is Chevy’s first rear-wheel drive performance sedan since the 1996 Impala SS. The car will be powered by a slightly tamed-down version of the new LT1 small block—a 6.2L V8 that
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